We’re totally driven by our passion for this beautiful sport. This project is like that beautiful long-distance adventure in the middle of nowhere we are all dreaming about… Like that scary enduro trail shooting up all our adrenaline in a good way. And it’s an adventure we like to share with you!
That’s the reason why, although we’d initially foreseen to manufacture some of the “easy bits” in Asia (as it’s the industry common practice), we’ve discovered that our project carries a level of complexity and quality requirements above & beyond what the typical TW/CH manufacturer is able to achieve. Therefore, we’re now re-establishing a network of high quality part suppliers in Europe, leveraging also the existing know-how in high-precision manufacturing for automotive, aerospace, etc… This is to reiterate that for us, together with sound engineering, quality and reliability manufacturing are also paramount principles, even if this carries in the short term economical trade-offs unacceptable to most bike parts brands.
We are now undertaking our field prototyping and expect to take pre-orders by September 2016, but only once our production supply chain has been properly consolidated.
It goes without saying WhiteCrow Tech will continue to operate from Belgium as we’re convinced the challenging terrain conditions and the strong national biking culture will continue to nurture and foster our adventure!
WhiteCrow Tech is proudly supported by The Faktory.